Coaching Software, Australia
Clients, scheduling, sessions, goals, notes, packages and invoicing, in one place, instead of a calendar, a folder of spreadsheets and a full inbox.
Coaching software in Australia
One platform to run a coaching practice, so the admin stops getting in the way of the coaching.
Coaching software keeps a coaching practice in one place: client records, scheduling, session notes, goals, agreements, invoices and reports. Coaching Loft provides it for independent coaches, coaching firms and the people and culture teams that run coaching inside Australian organizations.
Solo coaches take bookings, keep private notes and add GST to invoices. Firms run a white-label platform under their own brand and domain. Organizations bring internal and external coaches together, match coachees by time zone and meeting format, and show sponsors progress without exposing session content.
Coaching in Australia
Australian organizations handle personal information under the Privacy Act 1988 and its 13 Australian Privacy Principles (APPs), regulated by the Office of the Australian Information Commissioner (OAIC). Health information is sensitive information under the Act, so stricter requirements apply, and coaching notes about stress, wellbeing or burnout can easily contain it. Organizations the Act covers must also notify affected people and the OAIC of data breaches likely to cause serious harm, under the Notifiable Data Breaches scheme.
Solo coaches may fall under the small business exemption (annual turnover of $3 million or less), but the OAIC lists exceptions, including health service providers, and corporate clients above the threshold are covered. Either way, Coaching Loft helps you handle notes carefully: notes can be private, an account-wide default can lock who reads what a coach writes, admins can require two-factor authentication, four admin role types limit what each administrator can do, and data is encrypted in transit and at rest.
Coaching Loft is hosted overseas, on servers in the United Arab Emirates. APP 8 governs disclosing personal information to overseas recipients, and an organization can remain accountable for how an overseas recipient handles it. The OAIC notes that giving data to an overseas cloud provider can count as a use rather than a disclosure when certain conditions are met, such as a contract limiting the provider to storage and you keeping effective control, so ask your privacy officer to review our terms. Enterprise clients can sign a data processing agreement, and every customer can export their data.
In summer, Sydney, Brisbane, Adelaide, Darwin and Perth all keep different clock times, because Queensland, the Northern Territory and Western Australia skip daylight saving. AI coach matching weighs time zone, and calendar sync keeps bookings straight. Credentials Australian buyers recognize include ICF's ACC, PCC and MCC, supported by ICF Australasia, and organizational buyers can draw on Standards Australia's handbook HB 332-2011, Coaching in organizations.
Lock session notes account-wide so sponsors see progress, not health or personal detail.
Match coachees by time zone and let them self-book, whichever state or territory they are in.
Add your GST rate to invoices, schedule them and chase unpaid ones with reminders.
Our servers are in the UAE, and enterprise clients can sign a data processing agreement.
The criteria
Four groups: the coaching itself, your client's side, the business, and room to grow. For each one, the question to ask any vendor, and how Coaching Loft answers it.
Ask: Does each client's history, files, goals and notes live in one record, or across several screens and tools?
In Coaching Loft: One record per client, with every engagement, file and session kept against it.
Ask: Can clients book straight into your own calendar, with reminders and recurring sessions?
In Coaching Loft: Scheduling syncs with your calendar. Clients book, reminders go out, and recurring sessions are set once.
Ask: Are notes structured and kept with the engagement, and can action items be shared with the client?
In Coaching Loft: Structured notes and shared action items on every plan. AI Notepad Summaries turn raw notes into structured sections on Premium and Master.
Ask: Can you set goals with the client and track progress between sessions, not only during them?
In Coaching Loft: Goals and actions are set with the client and tracked between sessions, in their portal and yours.
Ask: Does the platform bring anything to the session itself, such as questions or assessments?
In Coaching Loft: A built-in library of 500+ coaching questions, and assessments whose results come into the coaching conversation.
Ask: Does every client get a portal, and is there a fee for each client you add?
In Coaching Loft: Every client gets a free portal on every plan. There is no per-client fee; each plan includes a set number of active clients.
Ask: Can coaches and clients use it properly from a phone?
In Coaching Loft: Coaches use the browser or the iOS and Android apps. Coachees and admins use the web app on any device, including their phone.
Ask: Can a client accept an agreement and buy a package without a separate document or payment tool?
In Coaching Loft: Packages and agreements are part of the engagement, so the paperwork and the coaching stay in the same place.
Ask: Can you invoice for sessions and packages, and get paid, inside the platform?
In Coaching Loft: Invoicing and payments run inside the platform, for packages and for single sessions.
Ask: Does it connect to the tools you already use, such as your calendar, email marketing and CRM?
In Coaching Loft: Google Calendar and Outlook sync, Zapier, Mailchimp, PayPal and HubSpot.
Ask: Can you see sessions, goals and outcomes in a report, and does the report build itself?
In Coaching Loft: Reports on Core and above. AI-Generated Reports and Predictive Analytics on Premium and Master, and on every firm and enterprise coach seat.
Ask: Do you pay per coach, per client, or per employee coached? What happens to the bill when you grow?
In Coaching Loft: You pay for coaches only. Client portals are free, and on firm and enterprise accounts coachee and admin seats are free and unlimited.
Ask: If you go from solo to a firm, or run a program across an organization, do you have to move platforms?
In Coaching Loft: The same platform runs a solo practice, a firm and an enterprise program, so nothing has to be migrated as you grow.
Ask: Can you assign and move clients between coaches, oversee their activity, and match coachees to the right coach?
In Coaching Loft: Assign or move clients between coaches and oversee every coach and coachee from one dashboard. AI Coach Matching pairs coachees with coaches by goals, expertise, availability and style.
Ask: Can clients see your brand and your domain instead of the vendor's?
In Coaching Loft: White label and a custom domain on firm and enterprise accounts: your logo, colors and navigation. The Master plan carries your own brand identity too.
Ask: Is client data encrypted, is the vendor GDPR compliant, and can it connect to your company sign-in?
In Coaching Loft: GDPR compliant with 256-bit encryption, a security audit report for procurement teams, and SSO as a paid add-on. More on the security page.
Pricing
Coaching software is priced in one of three ways. Per coach: you pay for each coach on the platform, and clients come free or within a limit. Per client or per employee coached: the bill rises with every person you coach, which matters most for organizations rolling coaching out to many employees. Flat tiers: a set price for a set number of clients or features.
Compare the price at the size you expect to be in a year, not the size you are today, and look for what sits outside the headline price: fees per client, AI features held back for higher tiers, and add-ons such as single sign-on or white labeling.
| Plan | Best for | Price |
|---|---|---|
| Basic | Getting listed, 2 active clients | $12 a year Paid yearly only |
| Core | A professional practice, 10 active clients | $25 a month or $250 a year |
| Premium | 30 active clients and the full AI suite | $55 a month or $550 a year |
| Master | Unlimited clients and your own brand | $95 a month or $950 a year |
| Firms and enterprise | Several coaches, one program | $95 per coach seat a month 12-month term, or $950 per seat a year. Coachee and admin seats free |
Core, Premium, Master, firm and enterprise accounts come with a 30-day free trial, and firm and enterprise accounts include onboarding at no extra cost. Full details on the pricing page and the firms and enterprise pricing page.
Checklist
Whichever platform you choose, run through these during the trial, not after it.
One platform
The pieces coaches often run across separate tools, in one place and talking to each other.
Every client, their history, files and engagement in one record.
Clients book straight into your calendar; sessions, reminders and logs handled.
Set goals and actions with the client and track them between sessions.
Structured notes and shared action items, kept with each engagement.
Sell coaching packages and capture agreements without the paperwork.
Invoice for packages and sessions and get paid, inside the platform.
A built-in library of powerful coaching questions to use in any session.
Send assessments and bring the results into the coaching conversation.
Turn engagement and outcomes into reports, with AI assistance on higher plans.
See the full breakdown on the features page.
Built for how you coach
Whether you coach on your own, run a firm of coaches, or build coaching into an organization, the tools fit the way you work.
Look professional, cut the admin, and give clients a portal they actually use, from your first client to a full book.
Coaching software for coachesAssign coaches to clients, oversee utilization and quality, white-label the platform, and let AI handle matching and reporting.
For coaching firmsRun a measurable coaching culture across the organization, mixing internal and external coaches, with tracking and governance.
Enterprise coachingWhy Coaching Loft
Clients, sessions, goals, packages and invoicing in one login, so nothing lives in a spreadsheet you forget to update.
The platform gets out of the way of the conversation.
A coaching asset built in, not a bolt-on, ready in any session.
Start solo and grow into a firm or an enterprise program on the same platform, with AI matching and reporting on higher plans.
Questions
Compliance belongs to the organization using a tool, so we do not claim it on your behalf. What Coaching Loft provides: private session notes, an account-wide lock on who reads coach notes, four admin role types with a detailed permission matrix, two-factor authentication admins can require, and encryption in transit and at rest. You keep the rights to your data and can export it, and enterprise clients can sign a data processing agreement.
On Coaching Loft's servers in the United Arab Emirates. Because the data sits overseas, APP 8 and the OAIC's guidance on overseas cloud providers are the parts of the Privacy Act your privacy officer will look at. Enterprise clients can sign a data processing agreement with us, and all customers keep the rights to their data and can export it.
It depends. The OAIC says businesses with annual turnover of $3 million or less are generally exempt, but some are covered regardless, including health service providers, which it describes as services relating to physical, emotional, psychological and mental health. Check the OAIC's small business guidance against your own practice. Corporate clients above the threshold are covered by the Act, and they may ask how you handle their people's information.
Yes. Each Coaching Loft invoice has an optional VAT percentage field, which you can set to Australia's 10% GST rate. The field is named VAT in the product, so check during your free trial that your invoices carry everything the ATO requires on a tax invoice, such as your ABN. You can schedule invoices, send reminders for unpaid ones and take payment through PayPal.
Yes. AI coach matching takes time zone into account, clients book themselves through your scheduling page, and calendar sync with Google, Outlook, Exchange, Office 365 and iCalendar keeps availability current when some states change their clocks and others do not. Sessions run on Zoom or Microsoft Teams links, so a coach in Perth and a coachee in Hobart simply join the same call.
Start a 30-day free trial or book a demo to see Coaching Loft on your Australian practice.