The Engine Behind Amazing Coaches
All from one coaching dashboard
Engage with Clients
Get Organized
Be Found Online
Scale your Practice
Choose your membership level
Every plan includes free client portals, a coach directory profile and the AI Support Agent.
FREE 2 months with yearly subscription
for Core, Premium and Master membership
Basic
A low-commitment way to get listed and try the platform with your first clients.
Billed annually · no monthly option
- Coach profile and directory listing
- Google Calendar sync
- Dashboard and client management
- Session notes, logging and journal
- Goals, milestones and action tracking
- Free client portals
- AI Support Agent
Core
Everything you need to run a professional coaching practice and get paid for it.
You save $50 a year
- Full calendar sync: Google, Exchange, Outlook and Office 365
- Enhanced coach profile: see and respond to client leads
- Public package listings for your website and social media
- Coaching packages and programs
- Coaching agreements with e-signature
- Invoicing and payment tracking
- Group coaching
- Assessments, 360 feedback and session ratings
- Custom email messages
- Reports and analytics
Premium
More clients, more storage, and the full AI suite.
You save $110 a year
- 30 active clients, up from 10
- 1 GB storage
- 5 scheduling pages
- Priority support
- AI Notepad Summaries
- Luma, your AI coach assistant
- AI-Generated Reports
- Predictive Analytics
Master
Unlimited clients and your own brand identity.
You save $190 a year
- Unlimited active clients
- Unlimited scheduling pages
- 2 GB storage
- Brand identity: your logo and colors
- Email notification control
- Dedicated account support
Included in every plan
These are not upgrades. Every coach on Coaching Loft gets them.
Free client portals. Always.
Every client gets their own portal at zero extra cost, on every plan. There is no per-client fee. Each plan includes a set number of active clients.
AI built in, not bolted on.
The AI Support Agent is on every plan, including Basic. Luma, AI Notepad Summaries, AI-Generated Reports and Predictive Analytics come with Premium and Master.
We help you find clients, not just manage them.
Your profile is listed in the coach directory from day one, and you can publish coaching packages as links on your own website and social media.
Not ready for a paid plan? Get listed for free.
Any coach can create a free profile and be listed in the Coaching Loft coach directory, with no subscription required. Clients searching the directory send coaching requests directly to coaches. To view a request and take on the client, upgrade to any paid plan.