Before I became a coach, I knew what it felt like to be successful on paper but unfulfilled on the inside. I had checked every box: military service, advanced degrees, senior leadership roles. But something deeper was missing. That realization changed everything for me, and it’s why I help others find their clarity now.
I’m Dr. Mark A. Mitchell, a certified life, career, and leadership coach, proud Air Force veteran, and founder of Pay Attention Coaching. With over 20 years of experience across the military, private sector, and federal government, I’ve led high-performing teams, managed multimillion-dollar projects, and mentored professionals at every stage of their growth. But none of it compares to the work I do now: helping individuals uncover their purpose and move forward with confidence.
Over the years, I’ve coached veterans navigating civilian careers, educators ready for a second act, and professionals burned out from chasing goals that no longer serve them. Like the senior leader who found balance after decades of overwork, or the first responder who reclaimed her sense of identity after years of self-sacrifice. Coaching with me is not about quick fixes. It’s about honest insight, realignment, and the kind of transformation that lasts.
So what does that journey actually look like for clients who choose to work with me? Here's what you can expect from the experience.
Coaching is a powerful, forward-focused partnership designed to help you create the life you truly want. When you begin coaching with me, you step into a space intentionally created for your growth: a space of clarity, challenge, encouragement, and possibility.
Clients can expect more than just meaningful conversations. You can expect real breakthroughs. Our work together is strategic and personal, grounded in your values, focused on your goals, and driven by your vision for what’s next. We will identify what’s holding you back, reframe limiting beliefs, and design clear, actionable steps that lead to lasting change.
You won’t just create goals. You’ll build momentum, rebuild confidence, and reconnect with a stronger, more capable version of yourself. You bring the willingness to grow. I bring the structure, insight, and accountability to help you make it real.
Whether you're navigating a career change, rediscovering your purpose, or learning how to trust yourself again, coaching gives you the space and support to move forward with intention. If you're ready to stop settling, let’s talk. Your next chapter starts with a single bold decision, and that decision begins now.
Retired United States Air Force
Doctor of Business Administration (Leadership), Walden University
Master of Public Administration (Leadership), Wayland University
Bachelor of Science in Corporate Training and Development, Wayland University
Graduate of Coach U (ICF-Accredited Coaching Program)
Federal Acquisition Certification in Contracting (FAC-C) Level III Professional
Leadership Consultant, Martin Luther King, Jr. Family Outreach Center, Spokane, WA
I’m Dr. Mark A. Mitchell, a life, career, and leadership coach, proud Air Force veteran, and founder of Pay Attention Coaching. More than titles, I know what it’s like to feel stuck and wonder, “What’s next, and how do I move forward?”
After more than 20 years of leadership in the military, private sector, and federal government, I realized success means little without clarity. Too many people are chasing goals that no longer fulfill them. What they really want is purpose, confidence, and direction. That’s where I come in.
I coach people who are ready to stop going in circles and start living with intention. If you're in transition, battling burnout, tired of repeating old patterns, or simply need someone to listen and guide with truth, I’m here for you.
Coaching with me is real. It’s thoughtful, strategic, and honest. No hype. No judgment. Just deep conversations, practical steps, and bold moves toward the life you actually want.
It’s time to stop settling. Let’s help you pay attention to what matters and take clear, confident steps toward your next chapter.
Because I’ve lived what I coach. I know what it’s like to look successful on paper while feeling disconnected, tired, and unsure of who you are becoming underneath it all. I’ve sat in the parking lot after long days, wondering how something that looked so right could feel so wrong.
For over 20 years, I led teams, mentored professionals, and navigated high-stakes transitions across the military, federal government, and private sector. That experience shaped how I coach: grounded in reality, rooted in empathy, and focused on helping you reclaim your clarity, confidence, and direction.
Most of my clients come to me not because they’re failing, but because they’re quietly falling apart in their success. You might be carrying the pressure well, but it’s wearing you down. And part of you wonders if wanting more makes you ungrateful.
Clients coach with me because I don’t just hold space. I hold them accountable to their growth. I ask the questions that get to the heart of what’s really going on. I coach with structure and honesty, not performance or pretense. We meet consistently, build momentum, and each session brings you closer to yourself, not just to your goals.
Whether you’re a veteran building a new identity, a high-achieving professional in transition, or a leader who’s tired of being everyone else’s anchor, this work is for you. My clients have returned to the workforce after years away, launched new careers aligned with their values, and created boundaries that finally let them breathe. Nearly all of them say the same thing: I finally feel like myself again.
You don’t need to have it all figured out. You just have to trust that what you’re feeling is real, and that your next chapter is worth exploring. If something in you knows it’s time, honor that. Your future deserves more than survival.
Schedule your free discovery call at www.payattentioncoaching.com and let’s talk about what’s possible when you stop performing and start paying attention to your life.
Phase 1: Discovery & Self-Awareness
Weeks 1–2
We begin with reflection and discovery. In this phase, you’ll slow down, take inventory of your experiences, and uncover the values, patterns, and goals that matter most to you.
What You’ll Experience:
You’ll Walk Away With:
Phase 2: Identity & Confidence
Weeks 3–5
Now we deepen your self-awareness and start building your confidence from the inside out. We’ll work on your mindset, self-talk, and identity so you can show up fully and start designing your next chapter.
What You’ll Experience:
You’ll Walk Away With:
Phase 3: Strategy & Action Planning
Weeks 6–8
Here, we take your insights and turn them into action. You’ll build a 90-day strategy that fits your lifestyle, goals, and energy — and you’ll start to practice new habits, communication tools, and boundaries.
What You’ll Experience:
You’ll Walk Away With:
Phase 4: Integration & Momentum
Weeks 9–12
In this final phase, we focus on sustaining your growth. You’ll celebrate your progress, reflect on what’s changed, and design a strategy for keeping your momentum going long after the program ends.
What You’ll Experience:
You’ll Walk Away With:
Throughout the Program, You Also Receive:
You Don’t Have to Stay Stuck.
This is your chance to get clear, get confident, and get moving in the direction that’s right for you — with a coach who’s with you every step of the way.
Book your FREE Discovery Call today:
https://scheduler.zoom.us/payattentioncoaching/discovery
This VIP coaching package is designed for high-achieving professionals, executives, and leaders who are ready for next-level transformation with the highest level of personalization, structure, and support.
This is more than coaching — it's a private, guided experience tailored to your unique career, mindset, leadership goals, and lifestyle.
Whether you're navigating a high-stakes transition, planning your next bold move, or craving deeper alignment between your success and your purpose, this VIP experience is built to help you rise with strategy, integrity, and confidence.
What You Get in the VIP Experience
Private Coaching Access:
Customized Strategic Planning:
Exclusive Tools & Resources:
This VIP Program Is For You If You Are:
Your Transformation Includes:
This is your next-level chapter — and it starts with one bold decision.
Apply for the VIP Coaching Experience today:
https://scheduler.zoom.us/payattentioncoaching/discovery
This coaching experience is more than just conversation. It is a structured, empowering journey designed to help you get unstuck, gain clarity, and confidently move toward a life and career that truly reflect who you are.
Here is what you can expect when you sign up:
You will work directly with me, Dr. Mark A. Mitchell, in weekly or biweekly sessions that are tailored to your specific goals. Together, we will walk through a proven four-phase process that supports your clarity, builds your confidence, and helps you take meaningful action.
By the end of this program, you will have more than just insight. You will walk away with a concrete, step-by-step action plan designed to guide your career and personal growth. Your goals will feel aligned with your values, your strengths, and your vision for the future.
You will receive a full toolkit of reflection exercises, habit trackers, and clarity-building worksheets. These tools will help you understand your values, manage stress, track progress, and maintain momentum long after the program ends.
You will have access to email and message check-ins between sessions. Whether you need to ask a quick question, share a win, or receive encouragement, I will be available to help you stay focused and supported.
Whether you are navigating a career change, working to build confidence, managing stress, or stepping into a leadership role, your experience will be personalized to match your needs. Specialized support is also available for veterans, first responders, and professionals navigating mid-career transitions.
Clarity about your direction and career path
Confidence in your skills, communication, and decision-making
A customized 90-day plan to support your next steps
Practical tools to manage stress and self-doubt
A deeper sense of purpose and ownership over your growth
A trusted coach who believes in your ability to thrive
Are you ready to get started?
Let’s build your next chapter together.
Book your free Discovery Call today at:
https://scheduler.zoom.us/payattentioncoaching/discovery